Transform customer journey orchestration
Imagine if you knew which customer needed what product and when, revolutionising how you acquire, cross sell, retain and ultimately support customers.
MyArk flags customer product needs, via consent driven sharing, even if the customer is not yet aware of them.
MyArk ensures that each step in your customer journey is seamless, personalised, and relevant to the customer's needs and preferences.
Increase not only conversion but also market size.
70%
inaccuracy on defaults across credit reference agencies, so customers can lose out for no reason.
5.4 million
people are "credit invisible" or have no credit rating.
12.3 million
people, or 72% of those who travelled abroad had no travel insurance, even thought 7 million of those actually wanted it.
80%
insurance analysts' time spent on searching, leaning and preparing consumer data.
MyArk flips consumer insights on their head.
Consumers share their information with you
Via our two-sided consumer insights platform, MyArk users can choose to share relevant information to get better products and services, at the right time with consent-driven sharing.
No more manual data entry = higher conversion
With just the touch of a button users can submit all the data required for the product they need, either via intermediaries or direct to their provider of choice. It's never stale or incomplete.
100% pre-qualified leads
Product needs are flagged by MyArk e.g. you have a dog but not pet insurance. Consumer then choose to share their data to receive relevant products and services that they need when they need them.
Better data increases revenue
Immediate access to the most accurate information needed to reduce fraud, write risk more effectively, shrink overheads. Plus have the ability to build and retain customer relationships through personalisation, cross-sell and ultimately, retention.